# The Small Square > A premier SaaS product design agency empowering early-stage SaaS founders to ship products that sell themselves. The Small Square specializes in product design and development for early-stage SaaS founders, offering services like branding, web and mobile app design, and development. Known for being in the top 1% of Upwork expert-vetted professionals, they've earned over $1.8 million helping founders succeed. They focus on creating innovative products that inherently captivate and convert, providing a free strategy call for potential collaborations. ## Key pages - [Homepage](https://thesmallsquare.com/): Overview of services and expertise in SaaS product design and development for startups. ## Key facts - The owner Asaad Mahmood is Top 1% of Upwork as an expert-vetted professional. - Has earned Over $2 million+ earned helping SaaS founders. - Specializes in creating products that sell themselves. - Offers a free strategy call for potential clients. - Uses a modern, vibrant visual identity with a bold color palette and clean typography.